premium Content. visibility. Results.
We create content that hits.
We collaborate with brands to capture powerful moments in wild places.
We collaborate with some of the world’s best filmmakers, photographers, travel writers, and creators to create premium content for outdoor brands, adventure tourism, automotive brands, and more.
From full-service content production to integrated brand Content Residencies, we help brands reach people who live for the outdoors.
Your team of Outsiders, on the way with your stoke. Skrt Skrt.
What we offer
Our services include:
Premium Content Production: Video, stills, reels, social assets & ads, short films.
Editorial: Articles, interviews and features that bring outdoor brands and tourism experiences to life.
PR and Media Relations: Media strategy, profiling, gear placements, and content-led PR campaigns delivered by our industry leading PR partners.
Our Flagship Content Residencies: Immersive multi-week brand experiences combining brand exposure, premium content creation for partners in wild places, editing studio, brand seeding, athlete and creator events. Driving good times, cross pollination, engagement, and visibility.
Commercials & action sports films: High level production projects are delivered by our US based production partner.
Let’s create something that connects and delivers.
Whether it’s a story from far away wild places, a content campaign that feels human, or an evergreen film project that delivers year after year.
About us
We work with the best industry talent across our playing fields.
From top-of-their-game established talent, to break through rising talent that can have your jaw on the ground at what they can deliver.
The Outsiders is a content agency led by sports media industry veteran Michelle Bates (AUS/NZ), with a global network of photographers, filmmakers, travel writers, and creators who live and breathe adventure.
We are not a traditional agency. We are a creative crew built from and for the mountains, trails, rivers, and oceans.
We specialise in content that connects and brand content that really delivers.
