We partner with outdoor brands and world-class creatives across snow, alpine, and ocean to create content that inspires adventure.
Each project is designed to live beyond the screen — connecting audiences to bookable experiences and turning inspiration into real life adventure.
adventure content that goes beyond the screen.
What we offer
Content Residencies
The Outsiders produce immersive Content Residencies — our flagship offering that brings together brands, athletes, and creatives in the world’s most inspiring outdoor locations. We deliver high-end adventure storytelling and connect audiences directly to the experiences we film through our travel section. This unique model goes beyond reach and awareness — driving real-world outcomes for both brands and destinations, turning inspiration into bookings, visitation, and long-term brand affinity.
outdoor brand content PROJECTS
We collaborate with outdoor brands to deliver premium storytelling and production — from global campaigns to targeted content. Our team works to your brief, or builds the strategy from your objectives, to create content that delivers.
GLOBAL Adventure Tourism SERIES
Our Adventure Tourism series airs globally through a major digital news network, reaching audiences via Samsung Smart TVs, Mercedes in-car entertainment, in-flight channels, Teslas, and more across the US, Australia/New Zealand, Europe, and Asia. Each segment includes a QR code linking directly to our travel section, with a guaranteed minimum reach of 1.5 million views per feature for the desired market.
Commercials & Action Sports Films
Higher-scale productions delivered via our partner Westbank Media (US) — feature-length commercials and action-sports films crafted with world-class storytelling, direction, and post-production.
PR & MEDIA
Our sister agency OutsidePR are the leading outdoor PR agency in the US. With a client roster including Salomon, The North Face, Cotopaxi, Intrepid, and Suunto, and some of the best PR talent in the industry - you are in great company for your PR and earned media needs.
Let’s bring something to life that delivers.
About us
We create content in wild places.
We work with some of the best industry talent across snow, alpine, ocean, remote wilderness, sky, and sport.
Led by sports media veteran Michelle Bates (AUS/NZ), The Outsiders is a global crew of filmmakers, photographers, travel writers, and creators who live and breathe adventure.
We’re a creative crew built from — and for — the mountains, trails, lakes, and oceans.
Pictured: Justin Mayers (Director, Westbank Media) and Michelle Bates (Founder, The Outsiders). Photographer credit: Scott Ruzzene
